Letter from Paris – Valentine’s Day Window Displays

C’est cela l’amour, tout donner, tout sacrifier sans espoir de retour. 
That’s love: giving everything, sacrificing all without hope of returns. 
 - Albert Camus If the French know anything, they know how to love. They know how to say it, sing it, and feel it. Not that other cultures don’t, but the French have mastered the language of love because they understand... Read More

Brand Affair Lingerie Fashion Show and Seminar in NYC

“Attendees will learn about how to overcome the challenges inherent in both digital and traditional marketing, and gain insight into how to help their brands and boutiques grow.” Combining the best elements of a marketing seminar, a lingerie fashion show and a networking event, New York City’s newest Lingerie Trade Show, the Lingerie Designer Showcase will be... Read More

Women of Color to Sound Off to Bra Makers on Feb. 1

'What's Your Nude?' Facebook Campaign organizer, Tara Raines “It’s my hope that this campaign will drive not only awareness, but swift action by bra makers.” – Tara Raines, organizer “What’s Your Nude,” a new campaign launched on Facebook (www.facebook.com/morebrownbras) is mobilizing women fed up over the lack of diversity... Read More

Five Tips to Managing Family Relationships in your Lingerie Business

By Libby Dowd Running a business—no matter its size—is a huge undertaking. Having family members join the corporate team can be a relief to professionals with a lot on their plates, but relatives who share the boardroom also face many challenges. The lines between work and home blur and emotions can often get in the way. Run your family business as a meritocracy and you’ll... Read More

What Role Do Bloggers Play in the Intimate Apparel Industry? Part 3 of 4

Do you think companies should take advantage of bloggers and do you think they really benefit from the exposure? by Cheryl Warner, www.investinyourchest.co.uk It’s not an uncommon thought that using the medium of blogging for the purposes of advertising is a somewhat risky business. Building B2B (Business 2 Blogger) relationships can be tricky, sometimes it feels a bit like being... Read More

Retail Profile on GiseleLima.com

from left: Brian Terry & Nicole Cordova, founders of GiseleLima.com. Photography by Robert Curtis Photography, Pleasantville, NY One of the best parts about our jobs here at the Lingerie Journal are the opportunities we have to meet the people behind the blogs, brands and stores we cover. At the last edition of our Designer Showcase, we were thrilled to meet, in person, the... Read More

Letter From Paris December 2011

Paris in December sparkles with illuminated magic. Feelings of wonder and possibility ripple through the air as the festivities and celebrations of the holiday season unfold. The French have a wonderful expression, pour faire plaisir aux yeux, to give pleasure to the eyes. The appreciation of an aesthetic and taking time to enjoy beauty and the form of expression are all part... Read More

Retailer Spotlight for December 2011 – Peek Brooklyn

Pictured: Peek owner Cristina Casciano-King. Tights shown in Cristina's photo are from the Jonathan Aston collection, "don't unravel me" Welcome to December’s edition of TLJ’s Retailer Spotlight! This month, we move from Australia to Brooklyn, New York to put the spotlight on Peek Brooklyn, an online boutique dedicated to bringing the finest hosiery... Read More

Underfashion Club 2011 Holiday Party Video

  We wanted to share with our readers scenes from the The Underfashion Club’s 2011 Holiday Party at the National Arts Club on December 5, 2011. The event was complete with the 40th Annual Holiday Design Contest. In addition to the Holiday Party, the Underfashion Club hosts a variety of events, seminars and fundraisers. To get more info or to join this great organization... Read More

Interview with Lesley Niezynski – Founder and Designer of Lilly Wiggler Couture

Lilly Wiggler’s retro-inspired hand-made range is far from ordinary by Cheryl Warner, www.investinyourchest.co.uk I recently took the plunge and ordered from new lingerie brand Lilly Wiggler. With the fit of both bra sets I bought being a bit off at first sight, I was blown away by the level of customer service that I received from Lesley who adjusted, remade, re-stitched and... Read More