Journelle’s Warehouse Sale


Story and Photos by Christi Reid Christi Reid is a sophomore at LIM College, a fashion business school, pursuing a degree in management and entrepreneurship. She has a true passion for writing and lingerie. Christi is currently interning for the lingerie store Journelle and has dreams to one day open a lingerie store of her own.   This past Friday launched Journelle’s first... Read More

Blossom Room Sees Increase in Traffic and Brisk Sales

home page for The Blossom Room

Online retailer The Blossom Room recently experienced a 95% increase in traffic in the last 30 days and a 110% increase on the same period of the previous year. “Not only has footfall increased but early sales figures indicate a 143% increase on previous year too,” said the retailer. “Lingerie Lovers from around the world are still choosing to buy, buy, buy online... Read More

Baci’s New Holiday Merchandising Presentations

Baci Lingerie Black Label on Slot Wall Display

Baci Lingerie Black Label on Slot Wall Display “It isn’t just about creating a strong visual presentation on a wall in your store…as important as that is, you’re also giving the customer a chance to see and feel the quality of the garments.” Alicia Sinclair, Baci Lingerie USA Baci Lingerie USA has put together merchandising presentations on how to best display... Read More

Baci Opens Miami Showroom

Baci Lingerie Miami Showroom

Baci Lingerie, the leader in affordable luxury, is pleased to announce the highly successful opening of its flagship US Showroom. Located in the heart of the Miami Design District, a prestigious area known for its world class fashion retailers, the showroom has opened its doors to the public. The showroom is the realization of Baci Lingerie’s affordable luxury motto, and is home... Read More

Journelle’s New UES Store Opening

Journelle UES store opening

The Lingerie Journal was invited to Journelle’s latest store opening in New York City last month and we’ve put together a short slide show for our readers who want to see images of the new store and the event. Special thanks to Claire, Courtney, Mara and the Journelle team for putting on such a great opening and congrats on the new store! The new Journelle UES location... Read More

The Lingerie Diet / Lingerie Goddess Teleseminars

Lingerie Diet Lingerie Goddess Teleseminars

  The power of video in our industry is growing and everyone from designers and retailers are leveraging video’s power to not only distribute information but to also connect with their customers. Margaret Shrum, The Lingerie Goddess, is taking a exciting approach with video by launching her new teleseminar series this Wednesday, January 11th at 9pm (EST). The topic for... Read More

Baci Lashes Collection Gaining Momentum in US


Baci Lingerie USA, the leader in affordable luxury, is busy preparing for a new year after a successful 2011. The manufacturer’s multi-award nominated Lashes Collection has gained momentum in recent months among retailers who are taking advantage of Baci’s free merchandising displays and marketing materials. “We have several merchandising display options to choose from in... Read More

Essentially Women 12 Annual Focus on the Future Trade Show Opens in March

A logo for the Group Purchasing organiztion, Essentially Women

Essentially Women, the premier Group Purchasing Organization for women’s healthcare products, prepares to launch Focus on the Future 2012. This event, our 12th annual Educational Conference and Tradeshow, will take place on March 11 – 13, 2012 in Orlando, Florida. The tradeshow features exhibits with the leading manufacturers and distributors of women’s health care products,... Read More

Bra La Mode’s Debut Intimate Affair with Bra*Tenders


Lingerie professional Moira Nelson, founder of the intimate apparel resource site is hosting her first Intimate Affair – an in-store Bra Fit Event on January 29, 2012 from noon to 4pm. The event will provide women of all ages, shapes, and sizes the opportunity to receive a free bra fitting in an exclusive appointment-only environment as well as education... Read More

Eldorado Releases 2012 Valentine’s Catalog 

Eldorado 2012 Valentine's Catalog

Eldorado recently released its new 2012 Valentine’s catalog. The latest catalog from the Colorado company hits the streets this week and is stocked with the latest couples toys, mood-enhancers, lingerie and novelties from the adult industry. “Team Eldorado is proud to release another effective Valentine’s catalog,” says Eldorado CEO and founder Larry Garland.... Read More


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