Violet’s Knickers’ Press Launch this Weekend

Violet's Knickers online lingerie boutique

Online lingerie boutique Violet’s Knickers will have their official press launch this weekend starting November 4, 2011 at Rum and Sugar West India Key in London. The launch will include a lingerie catwalk fashion show showcasing the brands the boutique carries. “Violet buys an eclectic range of lingerie for the boudoir and the bedroom, swimwear, loungewear and daywear,”... Read More

Überlube Debuts at ILS


  One of the booths that really stood out for us at last month’s ILS was Überlube, a new premium personal lubricant on the market. Everything from their marketing to their packaging was clean and elegant for a product that sometimes get’s marginalized in a store and in the bedroom. That will definitely change with Überlube’s beautiful and sleekly designed... Read More

Karnation Intimate Apparel Launches

Karnation at ILS

Despite the economic doom and gloom and protests around the world, it’s great to see that lingerie retailers are still moving forward, innovating and, most importantly, doing business and expanding. So it was great to hear today that Karnation Intimate Apparel announced the launch of its new Web site featuring the “ultimate in intimate online.” Modeled... Read More

5 Millionth Bra Celebration Sweepstakes by

Bare Necessities sweepstakes

In celebration of its 5 millionth bra sold, online retailer Bare Necessities is launching its 5 Millionth Bra Celebration Sweepstakes today. The retailer is giving away five $1,000 bra and lingerie wardrobes and a free consultation with former O, The Oprah Magazine stylus, Jenny Altman. To enter, customers should visit Bare Necessities Facebook page: The... Read More

Debenhams adds Curvy Kate to Lingerie Portfolio

a screen grab of Curvy Kate items at Debenhams' website

Curvy Kate at Debenhams' website UK retailer, Debenhams, has added Curvy Kate to its online lingerie portfolio this month, offering bestselling styles Princess, Emily, Lottie and Portia in D to K cup sizes. Debenhams will join the likes of Asos and Figleaves who also began stocking the ranges on their transactional websites in the Autumn/Winter 2011 season. Debenhams, one of... Read More

Profile of Online Retailer Home Page

As the leaves turn, fall to the ground and crumble beneath our feet, our attention naturally turns to that first Fall holiday that impacts our industry – Halloween! Consumers across the country are gearing up for the festivities looking for the best costumes and sexy costumes to celebrate Halloween in. And online retailers like have already stocked up on... Read More

eRetailer Esty Lingerie Debuts Love Me Sugar


Esty Lingerie is now carrying the luxury sleepmask line Love Me Sugar. Created by Natalie Vella, her unique eye masks are designed and hand-made in Paris, France and are inspired by Hollywood vixens and divas, pin-up stars and high fashion, all with a modern edge. We recently interviewed Natalie to talk about her collection in a video here: For... Read More

Eldorado’s New Home Party Catalog Now Available for Download

Eldorado Home Party Catalog 2011

Eldorado, distributor of adult toys and novelties Eldorado, announced the release of its all-new Home Party catalog for 2011-2012. The new catalog is full of Eldorado’s best-sellers and offers home party planners their own private label catalog with a customizable order form.   “We are excited to offer our home party planners their own catalog loaded with the best-sellers... Read More

New Online Retailer Launches

The Bikini Club Web Site

A new, UK-based swimwear eBoutique launched last week called The Bikini Club ( offering customers a selection of swim, fashion, accessories and eyewear. “We are mad about swimwear and our fabulous team are constantly on the hunt to find all latest beach trends and deliver them straight to your door,” said the company. “We carefully select top... Read More

Chelsea Manor Teams up with Save the Ta-Tas

Chelsea Manor PINK promo for breast cancer awareness month

Chelsea Manor Intimates recently announced that they have teamed up with Save the Ta-Tas for Breast Cancer Awareness Month. Throughout the month of October, Chelsea Manor Intimates is donating 30% of all selected PINK items with the Save the Ta-tas logo and 20% of any purchase. To learn more about Chelsea Manor, visit them at: To learn more about the... Read More

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