Pin Your Way to Pretty Lingerie

Story by Christi Reid Christi Reid is a sophomore at LIM College, a fashion business school, pursuing a degree in management and entrepreneurship. She has a true passion for writing and lingerie. Christi is currently interning for the lingerie store Journelle and has dreams to one day open a lingerie store of her own.   As wedding season comes under way, we are finding lingerie... Read More

Bra La Mode presents “A Celebration of Women” in Honour of Mother’s Day

“‘A Celebration of Women’ will provide women the opportunity to receive a free bra fitting as well as education on the importance of a proper fit courtesy of Bra Smyth” Intimate Apparel resource site BraLaMode.com is hosting “A Celebration of Women” in honour of Mother’s Day, an in-store bra fit and shopping event from Noon to 4:00pm on Saturday, May... Read More

Bra La Mode’s Upcoming Celebration of Women Event

Mark your calendars, Bra La Mode is hosting “A Celebration of Women” in honor of Mother’s Day, an in-store bra fit and shopping event from Noon to 4:00pm on Saturday, May 12, 2012, at the upscale, intimate apparel boutique, Bra Smyth, 2177 Broadway (at 77th Street,) NYC. The Intimate Affair is sponsored by world-renowned French lingerie brand Simone Pérèle and the team... Read More

Betsey Johnson LLC Files for Chapter 11 Bankruptcy

Betsey Johnson LLC has filed Chapter 11 and many of the chain’s boutiques will close with about 350 employees expected to lose their jobs. Johnson herself will remain as creative director of the brand. The chain has four stores in NYC and two in Long Island  Read More

Bradelis Nolita Store Opening

Last night, we were treated to Bradelis New York’s flagship store event in Nolita to celebrate the grand opening of their new retail locations (officially happening today). The gorgeous space was quickly filled in with guests, bloggers, and press to experience Bradelis’ first US flagship store at 211 Elizabeth Street here in New York City. Bradelis is a luxury line... Read More

Mykarnation.com New Web Site Features

Mykarnation.com announced today the addition of several key new features designed to enhance visitors’ shopping experiences for sexy lingerie just in time for bridal season. In addition to the standard wishlist, customers will now have the opportunity to create a gift registry (https://www.mykarnation.com/customer/account/login/) for a variety of milestone events from bridal... Read More

Affinitas & Parfait Expand Everyday Wear Collections for FW12

Above: Affinitas Intimates FW12 Nicole Wire bra black Due to popular consumer demand, Affinitas has expanded its best-selling everydaywear collections in both the Affinitas Intimates (A-DD) and Parfait by Affinitas (D-G) ranges. “From new silhouettes and colors to the addition of 3-D knitting technique Spacer Foam, Affinitas has shoppers covered looking for the ultimate in... Read More

Lille Boutique Celebrates 5th Anniversary

Lille Boutique is celebrating its 5 year anniversary with a series of events in the first week of May, including a VIP party, 1st Friday Artist’s Reception, Dance Party and Breast Cancer Fundraiser.  On Thursday, May 3rd, Lille will kick off the festivities with a private, invitation-only VIP Party with exclusive discounts from 6-9pm.  On Friday, May 4th,  from 6-9pm, Lille... Read More

BareNecessities.com Friends and Family Sale

Bare Necessities biggest sale of the season kicks off today with consumers saving 25% on brands site-wide. (Some exclusions do apply – see site for details) The Friends and Family sale includes products from brand name and designer bras, lingerie, swimwear, hosiery and more from Wednesday April 18 thru Monday, April 23. Consumers can use the code FRIEND2012 at checkout to take... Read More

Ellie Shoes Raises Funds for National Breast Cancer Coalition’s Campaign

LA shoemaker, Ellie Shoes, has been kicking up their heels for the National Breast Cancer Coalition (NBCC), not only by donating 100 percent of the proceeds from sales of two shoes, the MaryEllen and the Curissa, but also by challenging other retailers as well as their customers to make donations to the Washington, DC based breast cancer organization. “We wanted to participate... Read More