Mimi Holiday Swan Lake Collection
“Clever, whimsical and seductive.”
The Mimi Holiday Swan Lake collection (part of their SS17 offering) is a beautiful entry that lingerie fans are sure to swoon over this season.
Described as the jewel in the crown of SS17, Swan Lake offers three bra styles — triangle bra, comfort bra, fully padded super plunge bra along with accompanying Hipster Knickers, Lace Knickers and Peep Thong.
Each piece is made from pure silk and sheer nude mesh. The embroidered swan was hand drawn by the brand’s founder, Damaris Evans.
“Elegant and original, this is lingerie that no one else has.” states the brand.
+44 (0)207 636 7060
Mimi Holiday Swan Lake Gallery
About Mimi Holiday
Born and raised in Notting Hill, Damaris Evans started her label from the kitchen table with no more than a £5,000 grant from the Prince’s Trust in 2001. Damaris Ltd has now grown into an international creative powerhouse flying the flag for British design in an incredible 37 countries. She has been honoured with a collection of accolades including Elle Style Award ‘Young Enterprise of the Year,’ winner of the ‘Inspire and Mentor’ Marie Claire campaign for the Princes Trust and a personal invitation to meet Her Majesty Queen Elizabeth II at Buckingham Palace to mark a celebration of British design.
In 2003, huge demand carved the way for Mimi Holliday, created as a diffusion line to the luxury of Damaris. With the same wild, creative, brand ethos, and maintaining the exceptional fit of Damaris, Mimi Holliday was born famous. The brand can now be found in over 400 stockists internationally. Offered in sixty-nine sizes, the Mimi Holliday label is committed to creating cool, approachable lingerie in exceptional quality for every woman. Mimi Holliday has now diversified into menswear, maternity, sleepwear, swimwear, loungewear and shapewear.