Curvy Kate AW13 Video

“Curvy Kate is fun, honest and appeals to a huge audience and a variety of tastes,” – Hannah Houston Curvy Kate released their new look Autumn Winter 2013 video campaign showcasing their range of D to K cup lingerie. The new collection is described by the company as, “warm, sophisticated and elegant, incorporating Autumn Winter’s warmest tones of berry red, chilli, watermelon, royal purple and petrol.” Spearheading the viral campaign is the brand’s... Read More

UK Trade Show Round Up: Moda Lingerie and Swimwear

Cheryl Warner is the founder of Invest in Your Chest, a lingerie blog reaching women around the world. Cheryl started her blog in response to an awful fitting service she received on the high street. “It seemed that wherever you went the sizes would be miles apart and the fit never correlated. After taking a revolutionary and revelatory trip to Bravissimo I wanted to share the feeling I experienced from a correct-fitting bra. You’ve probably heard it said before, but... Read More

Curvy Kate Crowns First US Star in a Bra Winner

“I want to prove to the world that women are beautiful in all colours, shapes and sizes,” – Krista Cousins From hundreds of entries and two grueling voting rounds, Krista Cousins, 24 has been named Curvy Kate’s first-ever US Star in a Bra. Hailing from New York, Cousins has become the US Face and Body of the brand to front a marketing campaign that includes flights to the UK to appear in the brand’s seasonal brochure. In addition, Krista, after being... Read More

Curvy Kate’s Star in a Bra top 10 revealed

“This competition isn’t just about finding a model but a role model for women across the globe, with gorgeous curvy girls showing off their fabulous figures from all corners of the USA” Curvy Kate’s first ever USA Star in a Bra top 10 has been announced. These women have been chosen by the public via the brand’s USA Facebook page as the best candidates to represent Curvy Kate’s American customers. The winner will be featured in the brand’s Autumn/Winter... Read More

Curvy Kate SS13 Swimwear

“The range is fun, flirty and most importantly delivers an unbeatable fit and beach confidence, previously hard to find in the fuller cup swim market” The new 2013 Curvy Kate Swimwear collection offers an extended range moving on from last year’s launch collection, with a diverse range of products, prints, colors and styles.  The brand has added several bikini shapes including a halter neck, a moulded cup based on the highly popular Smoothie bra and a three-part... Read More

Curvy Kate SS13

Spring is in the air and we’re starting to receive some great images from brands’ SS12 & SS13 collections. Today, the talented team at Curvy Kate sent us images from their recent SS13 photoshoot. The new shoot included Sophie Morgan, the company’s new Star in a Bra Winner and highlights new colors and styles for SS13 including the brand’s first ever multi-way collection. Curvy Kate’s SS13 collection is touted as able to cover all bases for fuller-busted... Read More

Curvy Kate Sees Social Media Success

Curvy Kate witnessed a 117% increase in engagement on Facebook this year thanks to their Star in a Bra competition and the custom made Facebook application that allowed fans to participate and interact in the competition via the popular social media site. The contest, run through the social networking site Facebook, encouraged ‘fans’ of the brand to upload images of themselves in their lingerie to enter. A shortlist was drawn up and the finalists faced a public vote as family... Read More

Curvy Kate Expands into UAE

Curvy Kate recently announced that it has expanded into the”highly underrepresented full bust market that is the United Arab Emirates.” Curvy Kate’s sales grew 400% last year, and the brand now is now sold in 31 countries worldwide including America, Canada, Australia and the United Kingdom. The latest addition opens Curvy Kate to a further 50,000 women not catered for by the current lingerie market. Stocking Curvy Kate up to a K cup, TKD is the first lingerie store... Read More

Curvy Kate’s Star in the Bra Competition US Launch

After five successful competitions in the UK and Australia, D plus specialists Curvy Kate are gearing up to launch the Star in a Bra competition in America. Launching in April the brand will scour the nation for a naturally curvy, real woman who will become the US face and body of the brand. The winner will be flown to the UK to take part in Curvy Kate marketing campaigns with fellow UK and Australian winners. After a fantastic response from the UK market, American fans of the... Read More

Curvy Kate Now at BareNecessities.com

Curvy Kate pays BareNecessities.com a visit with winner, Lauren from “Star in a Bra” Contest and strikes a pose with Bare Necessities’ associates. Heidi, Melissa, Marianne, Lauren, Erin, Emma. “We just launched the line a few weeks back and it’s been a total hit!” – Erin McLaughlin Bare Necessities is now the first in the U.S. to carry Curvy Kate. The UK-based brand launched on the barenecessities.com last week. “It’s the hottest, flirtiest, and... Read More