Moda S/S 13 at the NEC Birmingham

The Moda Lingerie & Swimwear show, sponsored by INVISTA LYCRA XTRA LIFE®, returns this summer to showcase a host of gorgeous spring/summer 13 designs. The show will take place from August 12th-14th at the NEC Birmingham. Skiny, Punto Blanco, Carizzi, Touche Lingerie, Cherry Blushes, Trussed Lingerie, David, Ellipse Lingerie, Lady Muck, South Beach, Bella Bamba, Maya Peters, Nikki Cooke, Funclub, Intimo Moi, and My Shapes are just a few of the brands showing for the first... Read More

Interview with Niki: the Creative Designer of Made by Niki Lingerie

by Cliff, editor of Global Intimate Wear Profile: Ms. Niki McMorrough trained in Contour Fashion at De Montfort University, Lingerie Design in order to launch her lingerie brand in 2006. She also has a degree in European Studies and a 10 year award-winning career in marketing and journalism. McMorrough has been a driving force in the promotion of shapewear as a fashionable category since 2007. Relatively new to the industry, her fresh viewpoint has hit a chord with real women,... Read More

Julie France Body Shapers Enters Russia

Julie France recently announced it’s formal introduction to the Russian lingerie market in Moscow this month. “Russian women are clamoring to get their hands on the newest American product reaching their shelves,” said the company. “Women all over the world are becoming familiar with Julie France Body Shapers‘ unique comfort and shaping qualities that make it a rising star.  The seamless technology used to create compression zones that lift, support,... Read More

Lupo Sport Collection Q&A

As the weather improves, many retailers have been bringing out sport wear for clients getting back into their spring and summer time exercise regimens. Daniel Corriea of Lupo Shapwear talks to the Lingerie Journal about his company’s new sport collection. (for more details on the collection, see our previous story) TLJ: With the warm weather approaching, people’s thoughts turn to outdoor activities and getting back into shape. What are some of the new products at... Read More

Lupo Seamless Sport Collection

Whole Shapewear company Lupo sent some great photos from their new Seamless Sports Collection which will be available to Retailers at the end of April. The collection is manufactured entirely in Brazil noted Lupo’s National Sales Manager, Daniel Corriea. He also emphasized the collection’s superior quality the collection’s retailer-friendly wholesale price points. “Our Dry-Fit technology features a high-performance, microfiber, polyester fabric that... Read More

Vedette Releases New Sweet Comeback Shapewear and 2011 Catalog

Vedette lingerie announced the release of its newest line of slimming intimate apparel entitled “Sweet Comeback”. Highlights of this new line include “vibrant new colors (Lilac, Purple, and Blue), new styles that reflect today’s fashion, beautiful and intricate detailing and lace for sophistication and class, more options for bust, waist, and derriere enhancement, and a complete selection of cup sizes,” said the company. “The new references 327 and 335,... Read More

Julie France Body Shapers Gain Support of TeenProm, SeventeenProm Magazines

After receiving the Julie France High-Waist Boxer Shaper in summer of 2009 Linda Korman, Advertising Manager for TeenProm and SeventeenProm Magazines, has become a raving fan of the Julie France Body Shapers collection. Now both SeventeenProm and TeenProm magazines use Julie France Body Shapers for photo shoots to make sure every dress fits perfectly. With so many styles and sizes there is a shaper for just about every body and every outfit. Including the Men’s Sculptor... Read More

Julie France Announces High-Waist Slip Shaper a Best Seller

Julie France Body Shapers announced that its High-Waist Slip Shaper has become one of its top selling items. The company noted that “based on recent feedback from CurveNY and CurveNV, the High-Waist Slip Shaper is a favorite piece to wear under dresses, suits and pencil skirts.” Julie France High Waist Slip Shaper For more details on the Shaper: (800) 222-0026 juliefrance@juliefrance.com  Read More

Julie France Connects with Stylists

Julie France is looking to connect with more stylists and at the recent Curve shows in New York and Las Vegas, Julie France Body Shapers increased their contacts throughout the United States. The addition of more stylists to the Julie France network will continue their Stylist Initiative launched earlier this year. During the shows, Julie France connected with Stylists interested in pieces from everyday wear to the red carpet. Julie Franceʼs vision to educate Stylists in selecting... Read More

Squeem Shapewear, Fashion Collection

As promised, here are some more images from the Squeem collection, this time from their Fashion Collection. The company also provided some important details: Fashion Cincher (Pink) Ref. 26FP Style your shape. Shape your style. The Fashion Cincher is formfitting at its essence, perfect for waistline control and a moderate breast lift. Made with Squeem’s Control Fit technology. Recommended Use: 8 to 10 hours Colors: Pink Sizes: XS – XL Dé estilo a sus formas. Dé forma a su... Read More