Activ Intimates Selected as Phoenix Fashion Week 2018 Emerging Designer

Activ Intimates

Activ Intimates selected as Phoenix Fashion Week 2018 Emerging Designer after 10-city global search. The brand is competing with eleven fashion designers in a challenging four-month fashion bootcamp to elevate their brand to the next level and vie for the coveted title ‘Designer of the Year’. The bootcamp culminates at Phoenix Fashion Week’s premier fashion event at Talking Stick Resort, October 18-20, 2018.

“Phoenix Fashion Week is proud to have Activ Intimates in our ‘Bootcamp’ competing for Designer of the Year,” says Brian Hill, Executive Director of Phoenix Fashion Week.

Activ Intimates

Activ Intimates will debut their Spring 2019 Lingerie Collection at Phoenix Fashion Week at Talking Stick Resort, October 18-20, 2018. “This is an incredible opportunity to learn and apply best practices to our business. We can’t wait to reveal our new collection in October”, say Co-Owners/sisters, Laurie and CJ.

Activ Intimates Lingerie is created for the passionate woman, an expression of her candid beauty. Designs begin from the inside out for a fit and feel to activate her sensuality and release inhibitions. “Every style is designed to inspire a sense of confidence from the moment she slips it on”, explains CJ Hersch, Co-Owner/Designer of Activ Intimates. The brand embraces a woman’s natural pivots and transitions in life. “We like saying it out loud, not underneath the sheets — what matters to her about sexuality, what turns her on, what turns her off and everything in between”, says Co-Owner/Designer, Laurie McMordie. Activ Intimates’ designs live and breathe with the women who wear them.

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Activ Intimates based in Scottsdale, Arizona, creates lingerie for the passionate woman to inspire confidence and activate her erotic energy. Always beyond the ordinary, each style is a sensual celebration of her beautiful body. Evoking a playful mood, peaking imagination – she’s in control. For more information visit:


Phoenix Fashion Week is the leading fashion industry event in the Southwest. The organization’s mission is to bridge the gap between national and international designers and premier retailers and top fashion media. Phoenix Fashion Week’s ultimate goal is to garner global exposure for Arizona’s fashion industry. Through educational fashion seminars, year-round fashion events, and charitable partnerships, Phoenix Fashion Week is gaining rapid acclaim for its community-service efforts and for infusing world-class innovation into the Southwest. For more information, visit:

Follow Activ Intimates on Instagram, Twitter, Facebook and Pinterest @activintimates. We encourage followers to use Activ Intimates and Phoenix Fashion Week official hashtags #activintimates #inhibitionsolved #phxfashionweek #PHXFW #DesignerBootcamp #DesigneroftheYear #ModeloftheYear

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