Customer Service

How To Be a Good Lingerie Consultant: Tips for Becoming an Underwear Guru

Monday, August 20, 2012
Michelle Broomes How To Be Underwear Guru feature

"Your aim will be empowering customers whenever they walk into your business. This can only boost your image as a good consultant." by Michelle Bro... Read More

Men need not apply: Are we right to keep men from retailing women’s lingerie?

Wednesday, May 30, 2012

by Michelle Broomes It appears that a campaign to end the selling of lingerie by men in the Middle Eastern kingdom of Saudi Arabia is coming in... Read More

Four Summer Marketing Tasks For Your Lingerie Business Or Brand

Thursday, May 24, 2012

by Holly Jackson Holly Jackson is a online copywriter and lingerie columnist. She can be found blogging at her website http://www.thefullfigure... Read More

Boost Your Bridal Business

Thursday, April 19, 2012

By Libby Dowd Three innovative ways you can target this growing market Bridal season is already in full swing, and now is the ideal time to attrac... Read More

The Lingerie Fitter: the Foundation Professional

Thursday, March 15, 2012
Michelle Broomes Lingerie Fitter article

"As a fitter, I have seen many women’s figures transformed by a good bra fitting - as if they had gone under the knife. Experience has shown me ... Read More

Tips for Hiring a Web Developer

Tuesday, March 13, 2012

"First and foremost make a list of what you need to achieve with your development project." Daniel Kraus, founder by Danie... Read More

The Value of Quality

Monday, March 5, 2012
Value Of Quality Lingerie Manufacturing Insights

by Ali Cudby I was fortunate enough to see the Prima Donna/Marie Jo facilities in Belgium recently and the experience has heightened my appre... Read More

The Pink Slip’s Valentine’s Special

Tuesday, February 14, 2012
The Pink Slip Valentine's Promotion

"I have a passion for discovering innovative merchandising methods. So, when I spoke to Margo Andros, owner of The Pink Slip in NYC’s Grand Cen... Read More

Letter from Paris – Valentine’s Day Window Displays

Monday, February 13, 2012

C'est cela l'amour, tout donner, tout sacrifier sans espoir de retour. 
That's love: giving everything, sacrificing all without hope of returns. ... Read More

Journelle’s Gentleman’s Guide to Lingerie

Wednesday, February 8, 2012
Journelle Gentleman's Guide to Bras 101

Story by Christi Reid Christi Reid is a sophomore at LIM College, a fashion business school, pursuing a degree in management and entrepreneurship... Read More

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