“[Intimatology] brought the brand to life and made it understandable to the market...” - Evora Russell, Curvy Couture. When Delta Galil was stu... Read More
Above: Teddies for Bettys. "How has good lighting influenced you in purchasing a product?" by Joy Menon Good lighting is al... Read More
“To brides...I reveal the truth that one needs real ‘scaffolding’ under their wedding dress.” - Nicola Adams, Tallulah Lingerie. A visu... Read More
“We like to build looks up with fabric, and always have plastic tubs full of fabrics, lace, tulle, and what might seem like random items.”... Read More
Above: La Femme Dangereuse. "Constantly innovating and reinventing your brand keeps you current and opens creative possibilities." by Joy Menon,... Read More
Above: Les Boudoirs Boutique. “Sensory branding involves stimulating the senses to create an emotional connection between customer and brand…... Read More
"Are you giving your luxury product the importance it should have?" Above: Bordelle Signature Collection. by Joy Menon, founder of Mer... Read More
Above: Maison du Soir SS16. by Holly Jackson Holly Jackson is a online copywriter and lingerie columnist. She can be found blogging at her web... Read More
"Why torture yourself? Let DisplayStar take the anxiety out of your trade show planning." We think you’ll find us a pleasant surprise. We u... Read More
"Serious show-goers don't need expensive, flashy displays." It's hard not to look twice at those million dollar displays with flashing li... Read More
The Lingerie Journal