Basics News

New Style From Parfait Launch

Monday, December 16, 2019

Parfait is, once again, filling our undergarment drawers with pretty, well-made lingerie perfect for starting a new year out fresh. Hitting stores... Read More

Smart&Sexy Relaunches Website

Wednesday, December 4, 2019
SMART-AND-SEXY-BLACK-MESH-UNLINED-BRA-SA1388-AV-4

Smart&Sexy has relaunched the smartandsexy.com website with new enhancements aimed to improve the overall customer experience and brand aesthetic.... Read More

Bloomin’ Sexy Recap

Thursday, November 14, 2019

Comfy, yet sexy is how most people describe their Bloomin' Sexy knickers. These sexy shorts were developed to provide women with a comfortable, an... Read More

Ones to Watch: Lingerie Gift Ideas from Up-And-Coming Brands

Friday, October 18, 2019
Dora Larsen Rosa high apex bra and low rise knicker1

"This year, we thought we’d bring you some gifting inspiration from our ‘Ones to Watch’, independent brands that are bringing a unique a... Read More

Magic Silk Sexy Time Collection Released

Monday, August 26, 2019
Magic Silk Sexy Time M196BLK

Magic Silk unveiled their newest collection, Sexy Time, offering twelve different styles guaranteeing something for every taste: Strappy Bra ... Read More

The Craftory Invests in High-Performance, Period-Proof Underwear Brand Ruby Love

Wednesday, July 24, 2019
The Craftory Invests in High-Performance, Period-Proof Underwear brand Ruby Love

It’s about time we talk about Period-Proof underwear: size-inclusive, no worries undies that actually liberate us from messy periods and leaky i... Read More

The Lingerie Selection August 2019 Update

Tuesday, July 16, 2019
edge o beyond

Above: Edge o' Beyond. “I think buyers are really going to leave this show inspired about the state of the industry...These are the brand... Read More

Kix’ies Skydive Challenge

Monday, July 15, 2019
hale1wa skydiving in Kix'ies

Golfing, swimming, rock wall climbing, roller skating, zip lining, and a marathon…any one of these activities would put stress on the most engin... Read More

Absolutely Lingerie Relaunches Huit

Wednesday, July 10, 2019
Huit Lingerie

Huit is back! Absolutely Lingerie’s founder, Souad Sinai, purchased the popular French brand at auction in May this year and relaunches wi... Read More

FOXERS Kickstarter Launched for their 24/7 Shelf Bra Tank Top

Wednesday, June 19, 2019
FOXERS Tank Top

"Thank you for helping us develop US manufacturing!" - April Spring, FOXERS. FOXERS is on a mission make their new 24/7 Shelf Bra Tank Top he... Read More

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