Esty Announces 2013 Lingerie Design Competition Winner
Above: Iris-Maria Šegedin’s winning design for Esty Lingerie’s Annual Design Competition.
Esty Lingerie announced the winner of its 2013 Lingerie Design Competition — Iris-Maria Šegedin from Estonia. Iris-Maria’s winning design was a poppy-inspired sheer babydoll with a detachable inner ‘stamen’ fringe harness.
The design followed Esty’s brief outlined earlier this year which was to design any two-piece lingerie set inspired by a particular flower.
Esty Lingerie holds its annual international lingerie design competition to search for new design talent in the lingerie industry.
Iris-Maria’s design will go on sale at Esty Lingerie later this year. She’ll also be receiving a free set for herself, a £75 gift voucher and a lingerie goody bag worth £50 from the online retailer.