ILS Show September 2011 Preview
Arguably the largest US lingerie trade show, the International Lingerie Show opens its doors again this September 19th – 21st at the Rio Hotel. The Lingerie Journal team has tickets in hand and will head out this week for Vegas to cover ILS. In the mean time, we wanted to give our readers some highlights.
Why Go? A Retailer’s Perspective
At the last ILS, we caught up with Adam & Eve Greensboro manager, Lisa Morel and asked her why she attends.
Take a look:
The show is also a great opportunity to find lingerie brands at a variety of wholesale price points. “Buyers come from all over the world to see this show. The tone of the show definitely leans to the sexy and adult, although there are lines offering daywear, intimate apparel, mainstream sleepwear and loungewear,” said the show. “[ILS] also features dancewear, clubwear, swimwear, sexy shoes, hosiery and associated items. You can find adult novelties of EVERY kind and description.”
We also wanted to share with our readers some of the brands that we’ve been covering lately and highlight what they’ll be showcasing at ILS.
Baci will be showcasing it’s Black Label Collection at ILS and taking preorders for Dreams by Baci Lingerie which will be shipping towards the end of the year. We also have some exciting pics of the Black Label packaging. Take a look:
“Dreams by Baci Lingerie is a great collection as it is designed to be sold 365 days of the year, not just for Halloween. Since the show, retailers and our exclusive brand owners have been clamoring to pick up the fun bedroom costume collection. After this September’s ILS, we will be in post-production of Dreams by Baci Lingerie and will be preparing to ship the line to our interested retailers,” said Robert Rosen of Baci.
We also had a great interview with Robert last month will lots of exclusive news. Click HERE to see that story. Baci Lingerie will be at booth #633
Seven Til Midnight Gloves
We’re looking forward to seeing this new addition to the Seven Til Midnight Collection which features a range of styles from short frilly lace styles to an opera length gloves. We recently put together this slideshow to showcase the gloves:
Additionally, Seven Til Midnight will showcase its Holiday/Valentine’s collection, which hits retail later this month.
Their seasonal catalog features September Playmate, Tiffany Toth, in the forty alluring new styles that are being introduced in this latest collection.
This line is divided up into twelve groupings, designed and styled to reflect distinct calendar girl personalities. The holiday collection features menswear inspired, satin sleep wear, and also new for the season are conveniently packaged panties in sets of one, two, and three and bedroom costume kits. What’s more, these fantasy-infused designs are competitively priced, with panties starting at $4 and bustiers listed at $16 wholesale.
Seven Til Midnight will be at booth 138-144
The company now offers sizes ranging from XS-5X which are standard off the rack sizes for their brand. Every corset that they manufacture is included in this range and the garments are identical whether you are a size 2 or 22. Erica Meyer, Wholesale Manager says “After doing some research we realized that there was not a lot out there for full figured women and what we did find would not be described as “sexy”, it pleases us to be able to offer our corsets in an assortment of sizes and not compromise on design or quality”.
Additionally, the company will showcase their new 2012 collection including steampunk styles and “brand new color combinations and fabrics that will set them apart from standard off the rack garments.”
To see more of Eurotique in person, visit their booth 103 at ILS.
Why Go? To see the Fashion Show!
ILS is also notable for it’s fashion show that they produce for each edition. Here’s a Video Look from our friends at McpeteSez.com
So, we hope this review of the ILS show gets you excited and hope to see all of our friends there. See you in Vegas!