Journelle’s 2nd Annual Spring Cleaning Bra Drive

Journelle's 2nd Annual Spring Cleaning Bra Drive

“Let’s knock out your spring cleaning, get you some new bras + help out some really worthy women at the same time”

Journelle is running it’s second annual Spring Cleaning Bra Drive with Free The Girls from now until Sunday March 31, 2013.

Free The Girls helps women who have been rescued from human trafficking to earn a living selling second-hand clothing while going to school, getting healthy and caring for their families. What we do, is provide them with gently worn bras. What they do is send the bras to safe houses in Mozambique.

During the campaign, customers can bring in their slightly older bras to any one of Journelle’s three stores and receive 20% off a replacement.

“And for all you Saturday do-gooders, stop by our UES store, March 23rd, from 9 am-1 pm with a bra (or six) and get a free bottle of Journelle’s very own lingerie wash in addition to 20% off new bras,” noted the retailer. “And because we know you’re going to share your charitable activities with all your friends on Twitter, why not mention @shopjournelle with the hashtags #journellebradrive #freethegirls and #springcleaning and get everyone involved? This is certainly one of those ‘The More, The Merrier’ situations.”

Fore more information and terms and conditions for the event, please visit:

To learn more about Journelle, please visit:

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