New International Lingerie Show: See, Feel, Touch
Titillating eyelash lace, slick and salacious straps, and luminous leather.
With intimates, you always want as many of your senses excited. It doesn’t matter if your shopping for yourself or your customers, the experience matters.
Above: iCollection lingerie.
That’s why the organizers of the New International Lingerie Show (NILS) are crafting their inaugural trade show around a simple theme: See, Feel, Touch.
“I want buyers to fully experience our exhibiting brands,” said NILS’ Show Director, Chad Timney. “As visitors come into the show we’re planning on having artful displays featuring garments they can admire and feel.”
Scheduled for March 12 – 14, 2018 at the Westgate Resort & Casino in Las Vegas, Nevada, the New International Lingerie Show opens with new exhibitors, an updated booth look, a networking event and soon-to-be-announced seminars for buyers.
Some of the latest exhibitors include: Andrew Christian, BC Innovations, Be Wicked, Body Language, Brup LLC, Chisel Point Inc., Daisy Corsets, Dynashape Intima, Envy by Alexis, Eurotique, Evolution Divaz, Felina, Jezebel, Forplay Inc., Glamory Hosiery, iCollection, Hauty, Glitter, Hot Girls, J. Templeton, Je’Taime Corp, JL Intimates, Justin Sayne Leather, Love Material Girl, Magies Design Inc., Main Street Loungewear, Magic Silk, Male Power, Male Basics, Minor Creations, Piasaa USA, Popsi Lingerie, Rockstar Wigs, Romeo Whispers, Rounderbum LLC, Starline, Terilyn K Bridal, Umie by Tantriss, Wilderness Dreams, Wells Apparel Group and the Brands they represent, Jennie Nielsen representing Curvy Kate and more.
The show organizers say the variety of exhibitors ranging from mainstream lingerie brands like Curvy Kate, Felina, Glamory to sexier names like Hauty, Justin Sayne Leather give buyers expanded options to profit from.
“Retailers are going to see some new faces, which will offer them some fresh ideas and styles to work with. That’s what buyers are looking for and that’s what we’re going to give them,” said John Pace, NILS’ sales manager, of the upcoming brand roster.
Above: Dynashape Intima.
As retailers make their way into the new show, they can expect new visuals highlighting brands to greet them from registration to the show floor. Once there, they’ll see NILS’ new stretched fabric booths that are designed to help brands better help showcase their collections.
The NILS team is also helping exhibitors by providing marketing and advertising materials and access to buyers to brands signing up for the March show.
Timney says the time is right for brands to sign up as NILS is giving advertising options to brands at no charge for this first edition.
Obviously, NILS is not the only lingerie trade show in Vegas during this time period, but it’s earliest in 2018. To help brands exhibiting at other shows in Vegas, the New International Lingerie Show is offering a unique option to exhibitors: warehousing of product/samples and delivery to the next show their exhibiting with.
Above: JL Intimates.
“With this option, brands don’t have to ship samples from Las Vegas back to California, New York or Michigan and then, two or three weeks later, send them back to Las Vegas,” said Tim McNamara, NILS’ Marketing head. “We always want to be part of a brands solution as they reach out to buyers.”
Within the next few weeks, buyers and exhibitors can expect more updates from the New International Lingerie Show. Brands interested in exhibiting still have time to take advantage of the show’s competitive rates. Contact John Pace (firstname.lastname@example.org) for details.
Learn More about the New International Lingerie Show
Show Dates: March 12 – 14, 2018
Location: Westgate Resort & Casino in Las Vegas, Nevada
Request Exhibitor Info