New Online Boutique Violet’s Knickers Launches

an image of Violet's Knickers Home Page

Violet’s Knickers, a lovely new online boutique recently launched earlier this month. The new eBoutique carries several designers and brands of lingerie and loungewear from a mix of established luxury brands and some up and coming new designers brand new to the UK.

Designers include Ayten Gasson, Beautiful Bottoms, Burdel, Celine Pinckers, Dirty Pretty Things, Ell and Cee, Fleur of England, Gilda and Pearl, Hopeless Lingerie, Kriss Soonik, Made by Niki, Mint Siren, Nicole de Carle, Shell Belle Couture, Sonata, The Laundress, Wundervoll and Zinke.

Owner Catherine Coast describes the site as an eclectic selection of beautiful designer lingerie, seductive loungewear, and unique pieces for the day. “A natural evolution from a “vintage” inspired lifestyle, Violet is looking to buy luxury lingerie from designers that are miles apart from what you see on the local high street,” she noted. “Once you discover the delights that are in my wardrobe, I am sure you will want to keep looking, and keep coming back.”

Violets Knickers Page

The site makes great use of clean design and beautiful imagery on its homepage and leads potential customers to shopping categories easily. Catherine’s social media links are also clearly visible.

Once within the eBoutique, the category navigation on the left hand side of the page is laid out by Designer, type, and collections. Our initial click throughs of her new eBoutique found it very easy to navigate.

You can follow Violet’s Knickers blog at and!/pages/Violets-Knickers/ to keep up to date with news and announcements of the latest designers featured on Violet’s Knickers.

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