Priscilla Jade Lullaby Collection
“Lullaby is not named after bedtime rhymes. It’s the sound of your partner’s heartbeat.” – Priscilla Codinach
Priscilla Jade Lingerie’s third collection — Lullaby — offers a sultry and elegant collection of intimates designed to entice and excite. Designer Priscilla Codinach incorporates the brand’s use of sheer black mesh from the earlier Noir collection and adds new fabric, stripes and a sensuous, almost shimmering, color palate to Lullaby.
“I wanted to play with the idea of stripes on a woman’s figure keeping the simplicity of PJL basics,” said Priscilla.
The result is lovely to see and even lovelier to witness in action. Priscilla teamed up with UK photographer Ched53 to create PJL’s promotional video ‘Room 53’ which features some of the collection’s styles and Fräulein Kink accessories.
“The woman who walks through the door from the outside world is very different to the one who is revealed once that door is closed.”
“The concept was quite simple. ‘Room 53′ was a place behind the curtain and somewhere hidden from the rest of the world where someones alter ego or inner self is allowed to breathe freely,” said Ched53. “The woman who walks through the door from the outside world is very different to the one who is revealed once that door is closed.”
The video is a wonderful example of collaboration between artists and showcases Lullaby beautifully. Priscilla noted that she spent close to a year working on Lullaby and notes of the design process that “…the collection evolved into something I was proud of.”
Lullaby’s garments are made with chiffon and satin striped fabric with a soft power mesh. Fold over elastic is used for trimming panties and bralettes and each piece is available in Emerald. Plum and Ivory. Sizes range from S, M, L, xL. and Codinach notes that plus sizes are available upon request.
To learn more about Lullaby, please visit: priscillajadelingerie.com