Spotlight on Nikol Djumon
“I think the product is very nicely made, the colors are beautiful, and the fit is great.” – Carline Dean, Lace Affaire.
We wanted to give our readers a closer look at the lingerie brand, Nikol Djumon as we get closer to their US-Curve debut later this month. The brand’s founders, Nikolai and Natalia Biryukova, sit down with us to talk about Nikol Djumon and give us some insights into their brand and they’ve also shared some great images of their team working on making the products buyers can see in person here in New York at Curve.
Q&A with Nikol Djumon’s Nikolai and Natalia Biryukova
Above and from left: Olga Matveeva, Designer; Inessa Rodowicz, Designer; two models; Baiba Bērziņa, Fashion Designer; Lyudmila Protasenko, Designer and Anna Ribakova, Fashion Designer.
Nikolia, Natalia, thanks so much for taking the time to speak to us about Nikol Djumon. We’re excited to show our readers what your company offers and to get started, I was hoping you could tell us a little bit about what Nikol Djumon is all about?
All of Nikol Djumon’s modern, stylish and quality products are created and manufactured in the territory of Latvia, in the ancient city of Liepaja, located on the coast of the Baltic Sea, with a magnificent white sand sea-side and a soft temperate climate.
Above: Nikol Djumon’s Eteri range produced only in smaller band and cup sizes.
See Nikol Djumon at CurveNY
Booth #112. Book an appointment: email@example.com.
At the end of 2011 Nikol Djumon received the ISO 9001: 008 international certificate of quality management; statistical data supports certified organizations achieved superior return on assets and 44% of certified manufactures attract and win new business compared to otherwise similar organizations without certification. This certification strengthens the companies’ position and further promoted the development of the brand.
The design of Nikol Djumon lingerie is different in that it is not only based on ergonomic principles by using computer graphics and unique knowledge of specialists, but also for the fact that the company offers cutting-edge fashion collections and classic models, which are very popular in Western Europe and some other countries.
The fashion collections are made out of different varieties of materials; a blend of embossed lace, embroidery, smooth microfiber and the finest fabrics, such as “Sensitive Imago”, combine to create a unique mood in women and are much in demand among companies’ customers.
Above: Nikol Djumon’s Taisa range.
Nikol Djumon is a very unique name for the brand and it has unique story and history. Could you explain?
Nikol Djumon is a lingerie company with a strong family bond between past and present, which is reflected in the company name. The first part of the brand was established on behalf of the owner Nikolay Birkjukov and the second is derived from a family legend, Madame Dumont, who lived in the 18th century in France. She was a talented Milliner and created handmade underwear for fashion conscious clients.
Above: Designers Olga Matveeva and Inessa Rodowicz flanking two Nikol Djumon models.
Madame Dumont, great grandmother of the owner, was a European fabric supplier to Latvian lingerie manufacturers for three generations. She spent much of her life in Paris where she gained her credibility and fashion experience and ultimately inspired the family to launch their first lingerie line in 2004. Madame Dumont lingerie “sketches”, obtained by family inheritance, inspire Nikol Djumon designers to create modern and elegant collections.
Above: Nikol Djumon Chantal.
You’re brand offers a wide selection of intimates from basics to fashion-forward pieces and a few sexier items as well. Could you talk a little bit about the variety of styles Nikol Djumon offers?
It may also be noted that Nikol Djumon lingerie, is primarily made of eco-friendly textiles, which mold to the curves of the body, but do not constrict movement. The lingerie is breathable, soft to the touch, environmentally friendly, has antibacterial properties, is very comfortable and has an important advantage: the ease of care and comfort of wearing it.
The fit of Nikol Djumon lingerie meets all the characteristics of the human body and sewing is performed using high-precision technology and advanced equipment. Nikol Djumon lingerie helps to restore balance in women silhouettes and, at the same time, gives a sense of free movement while restoring the beauty and balance of women shapes.
Pictured: Alexey Taran, Project Manager and Kseniya Nesterova, Head of Sales.
Tell us a little bit about your US Partners and how they work with you in introducing Nikol Djumon to the US market?
Valens Capital Group, Inc. is a United States lingerie distribution group engaged in wholesale marketing of European fashion women’s lingerie. They bring 20 years’ experience in sales, marketing, channel management, sales management and business development.
They represent European lingerie manufactures that create fashionable products with gorgeous lace and embroidery as well as delicate knitwear; they are modern lingerie producers that are refined, dynamic, sophisticated and unique.
Well, we’re excited to see the Nikol Djumon and Valen’s Team at Curve this month. What is your booth number?
We’ll be showcasing at booth #112 from February 23 – 25, 2014 at Jacob Javits NYC. To make an appointment, please contact: firstname.lastname@example.org
US Distributor, Valens Capital Group