SugarCandy* gets a Boob (Face) Lift!
Above: SugarCandy Crush Bralette in Charcol.
“At the end of the day, we created SugarCandy* because we want to help women fall back in love with their boobs.” – Tracey Montford.
SugarCandy*, the creators of busty wire-free bralettes, have given their brand, a brand spanking new, well, everything! This comes after considering exactly that their bras mean to those who wear them.
With a tagline ‘For Happy Boobs’ driving the business forward, it’s helped establish their stance on how they say individuals feel about the product. The brand has taken a stance against retouching any of their imagery and will continue to grow the diversity of models, customers can relate to.
Above: SugarCandy Lux Nursing Bralette in Navy.
“Dedicated to creating wire-free bralettes that offer real solutions for women with a fuller bust, SugarCandy* is incredibly soft and surprisingly supportive.”
“Comfort bras for women with fuller busts is significantly underrepresented in the marketplace. Our tagline helps us to keep these women at the heart of everything we do, because we are those women and we understand exactly how it feels.” – Tracey Montford, Founder.
SugarCandy* has also repositioned their products as bralettes for busty women, offering incredible support for F – H cup (AUS, NZ, UK) and G – K cup (US, CA, EU). The change in classification has come at a time where bralettes continue to be heavily demanded, especially for women D cup+, where finding a bralette that actually supports can be a long and costly battle.
Above: SugarCandy Basic Bralette in Nude.
So what makes SugarCandy* so special? Dedicated to creating wire-free bralettes that offer real solutions for women with a fuller bust, SugarCandy* is incredibly soft and surprisingly supportive. Made from Nilit® Softex yarn, this seamless bralette features a patent pending inner platform sling that’s designed to lift, support and shape, whilst preventing the dreaded mono-boob. Moisture wicking fabric, allows women to say goodbye to boob-sweat, enabling them to stay dry, confident & worry free.
Above: SugarCandy Basic Bralette in Pink.
Their standout feature is flexible sizing, which enable the bralette to be offered in six easy sizes (XS-XXL) covering 35 cup and band size combinations. All of the bralette styles are also available in a nursing option (with drop down clips) specifically designed to make
feeding a breeze.
“At the end of the day, we created SugarCandy* because we want to help women fall back in love with their boobs. More than most, we understand just how hard that can be.” says Montford.