Affinitas CEO Takes ALS Ice Bucket Challenge

Monday, August 25, 2014
Affinitas CEO takes ALS Ice Bucket Challenge

Post by Affinitas & Parfait. Joining millions of unsuspecting nominees around the world in support of an incredible cause, Affinitas Intimates CEO Ken Zhang accepts company Marketing Director…

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Retail Spotlight: Linger

Thursday, June 19, 2014
Linger Lingerie Boutique

“Linger is warm and welcoming, feminine and fun.” – Kelly O’Brien, owner/founder of Linger. by Jaya Z. Jaya Z. is a freelance writer and blogger who spends way…

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Affinitas Debuts Cupcake Panties

Tuesday, March 25, 2014
Affinitas Cupcake Panty Model

Summer marks the debut of Cupcake Panties from lingerie brand Affinitas. The three-pack novelty item launched at the Paris trade show in January, targeting department stores, boutiques and…

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Lingerie Fashion Week FW14 Day 3

Friday, March 21, 2014
Layneau Collection Jeff Thibodeau 23

Above: Lingerie Fashion Week FW14 Closing Show Finale with Affinitas. Photo by Chang Gao. Continuing our coverage of Lingerie Fashion Week FW14, we finish up with the last…

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MODA AW14 Recap

Tuesday, March 4, 2014

Story by Michelle Broomes with photos by Gavin Kemp of Fashion trade show MODA was staged this February at the National Exhibition Centre in Birmingham, running from…

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Lingerie Fashion Week Announces Preliminary Designer Lineup for FW14

Monday, February 3, 2014
Lingerie Fashion Week FW14 Announcement

Lingerie Fashion Week®, the first Fashion Week worldwide exclusively created for intimate apparel brands, enters its third season for Fall/Winter 2014 with an exciting roster of domestic and…

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Affinitas and Parfait AW14 Preview

Monday, December 9, 2013
Affinitas Erin Balconette Bra and Brief

Above: Affinitas Coco Wire Bra and Hipster in Black. The creative team at Affinitas and Parfait sent us preview images of their upcoming AW 2014 collections that we…

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Spotlight on Photographer Bennett Raglin

Monday, October 28, 2013
Creme Bralee Lingerie

Above: Dottie’s Delights photographed by Bennett Raglin. One of the things I love about working in this industry is the fact that I get to meet talented artists…

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Affinitas Launches “Everyday Women D-Serve” Campaign

Monday, April 8, 2013

Ever felt that a woman you know deserves to be recognized for the positive impact she’s had on your life? Whether she be your sister, mother, professor, flatmate,…

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Men’s Health Selects Parfait Lingerie to Wardrobe “V-day Gift Guide for Her” Film

Monday, February 11, 2013
Men's Health Valentine's Day Gift Guide

Full bust lingerie brand Parfait has recently been asked by Men’s Health to outfit their “Valentine’s Day Gift Guide for Her” film, airing throughout January and February on…

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