Melissa Odabash and Amoena Together Once Again

Thursday, April 26, 2018
Melissa Odabash and Amoena Together Once Again

For the second time, the world’s leading breast care brand and experts in supportive design for women, Amoena, pairs up with fashion icon Melissa Odabash to create a…

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Trend Towards Wellnesswear

Thursday, April 26, 2018
Trend Towards Wellnesswear

by Erin Harris, Founder and CEO of Intimatology. It’s pretty amazing to see how technology is impacting activewear, especially over the past couple of years. For the longest…

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Sebastian & Millicent Launches Bespoke Lingerie Service

Tuesday, April 17, 2018
Sebastian & Millicent Launches Bespoke Lingerie Service

Sebastian & Millicent, home to luxury designer lingerie and artisan pleasure products, is pleased to announce the launch of their Couture Bespoke Lingerie Service. In celebration of National…

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Magic Silk New 2018 Collections

Tuesday, April 10, 2018
Magic Silk New 2018 Collections

Magic Silk recently showcased two collections – Sweetheart and Eden — in their new 2018 Supplement to their highly popular Exposed catalog. These two collections are available in…

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Lalita bralette worn by Sharon Stone for New York Times

Monday, April 9, 2018
Lalita bralette worn by Sharon Stone for New York Times

Photo courtesy of Lalita. Iconic actress Sharon Stone, of Basic Instinct and Total Recall fame, celebrated her 60th birthday with the an article in the New York Times,…

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Parfait Active Launches with New Sports Bra

Wednesday, April 4, 2018
Parfait Active Launches

As sports intimate apparel booms this spring, Parfait Lingerie is set to debut its activewear category, Parfait Active. This spring, the brand introduced its first-ever sports bra, which…

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Amoena Spring/Summer 2018

Friday, March 23, 2018

Amoena, a trendsetter in post-mastectomy bras, keeps asserting its long-time leadership this season, releasing their new collection and breaking the stereotype of boring mastectomy bras, making the pieces…

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Mapale – Sporty, Luxe and Sparkle Glam

Monday, March 19, 2018
Mapale Sparkle Glam style number 2504

See Mapale and all their styles at next month’s Altitude Intimates show in Las Vegas. “‘Sparkle Glam’, ‘Luxe Fundamentals’ and ‘Sporty Seductive’ all speak to a different aesthetic…

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Honey Birdette Hires 20.20 Designs

Tuesday, February 20, 2018
Honey Birdette Hires 20.20 Designs

The exterior of the new concept Honey Birdette store in Sydney. Honey Birdette, the Australian high-end luxury lingerie retailer, appointed strategic retail and leisure design consultancy, 20.20, to…

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Undertop at New York Fashion Week

Friday, February 9, 2018
Undertop at New York Fashion Week

Above: Undertop Creative Director, Juliana Mansur. Accompanying the growth of the brazilian lingerie market, new brands appear with concepts that are not only new to this specific market…

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